Facebook Insights in Your Inbox

You may have noticed some new email in your inbox this week if you’re a Facebook page administrator. Facebook has begun sending weekly email updates about your page directly to your inbox.

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Facebook has quietly started sending out something new this week: Facebook Insights by email. While no official announcement has been made, Facebook page administrators have been buzzing online about the new emails. Many of them have been pleasantly surprised with this move by the social media giant.
While fairly simple in format, the emails include very useful information for tracking activity on a Facebook page. Page administrators should find the following in their email digests from Facebook:

  • The number of new page fans and the total number those pages have
  • The number of Comments, Wall Posts, and Likes those pages have received in the last week plus a tally for last week
  • The total number of visits the page has receiving both this week and last

These emails are in a simple text format and include links to encourage the less savvy page administrator to grow these numbers.  Facebook is taking suggestions on improving this new feature and you can expect to see more changes to the email digests in the future.

Don’t forget to become a fan of Security Selling on Facebook for important marketing tips and information you can’t get anywhere else.

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The Security Marketing Blog is your resource center for sales and marketing tips to increase your online sales. Written and maintained by security industry professionals with expertise in internet marketing, the blog is owned by Security Selling, an internet marketing agency serving the security and life safety industries.