http://securityselling.com/blog Fri, 30 Jul 2010 19:00:48 +0000 http://backend.userland.com/rss092 en Facebook Questions expands the ways security companies can utilize Facebook to increase sales. Facebook is launching a new service that may become a great new sales channel for the security industry. The new service is called Facebook Questions, and it’s going to change the way businesses and Facebook users interact. Instead of ... http://securityselling.com/blog/2010/07/30/facebook-questions-offers-a-new-sales-channel-for-the-security-industry/ Security Selling has hired Joe Giordano as a Marketing Content Specialist to write content for its growing list of clients. Joe has a strong writing background in journalism and public relations. Before joining the Security Selling team, Joe worked in public relations where he secured coverage for clients in national publications ... http://securityselling.com/blog/2010/07/21/security-selling-hires-experienced-writer-to-help-with-content/ Discover how you can begin getting social networking results immediately with this list of the 6 best methods for profiting on Facebook. With half of the U.S. population expected to be on Facebook by 2011, there’s no doubt that companies must use the popular social networking site as part of their ... http://securityselling.com/blog/2010/05/24/6-best-ways-to-profit-on-facebook/ How headline simplicity can result in your blog content being shared 49% more often on Facebook. Ever wondered the secret to getting your blog posts shared on Facebook and other social media sites? You might have heard it’s more of an art then a science to succeed and that’s probably right. ... http://securityselling.com/blog/2010/05/20/the-importance-of-simple-blog-headlines/ Winners of the Facebook Marketing Makeover drawing at this year’s ISC West have been selected. We’d like to congratulate the winners of our Facebook Marketing Makeover drawing that was announced at this year’s ISC West conference. Security Selling founder, Brian Offenberger, held the drawing during his popular presentation “11 Common Marketing Mistakes ... http://securityselling.com/blog/2010/05/05/facebook-marketing-makeover-winners-announced/ Twelve major email mistakes and how to avoid them. Email, like writing a good book, is much harder than it looks. Here’s the common email messaging mistakes we see made by managers and how to fix them. Mistake One – Forgetting email lasts forever History is littered with the carcasses of managers (and celebrities, ... http://securityselling.com/blog/2010/04/07/common-email-mistakes-made-by-managers/ Five of the best and easiest ways to get customer testimonials. Customer Feedback All companies need testimonials yet few know how to get them. Here are 5 tips to help you get more. 1. Create a testimonial form Make up a testimonial form that asks customers specific questions about what they liked about doing ... http://securityselling.com/blog/2010/03/31/5-easy-ways-to-get-testimonials-from-customers/ A new tool from Google to help you improve your paid search campaign results on Google. Search funnels will be rolling out over the next few weeks and will be available to you if you are using AdWords Conversion Tracking or importing your Google Analytics goals into AdWords. This great ... http://securityselling.com/blog/2010/03/25/new-google-adwords-feature-search-funnel/ You may have noticed some new email in your inbox this week if you’re a Facebook page administrator. Facebook has begun sending weekly email updates about your page directly to your inbox. Facebook has quietly started sending out something new this week: Facebook Insights by email. While no official announcement ... http://securityselling.com/blog/2010/03/19/facebook-insights-in-your-inbox/ If you want to track conversations in social media (blogs, videos, audios, news, etc.) about your company, brands, people, competitors, issues and other things you deem relevant, then check out this tool from Social Mention. They’ll give you free daily alerts via email about these topics and more.  Simply go the ... http://securityselling.com/blog/2010/02/26/track-social-media-conversations-about-your-brand/