Facebook has quietly started sending out something new this week: Facebook Insights by email. While no official announcement has been made, Facebook page administrators have been buzzing online about the new emails. Many of them have been pleasantly surprised with this move by the social media giant.
While fairly simple in format, the emails include very useful information for tracking activity on a Facebook page. Page administrators should find the following in their email digests from Facebook:

• The number of new page fans and the total number those pages have
• The number of Comments, Wall Posts, and Likes those pages have received in the last week plus a tally for last week
• The total number of visits the page has receiving both this week and last

These emails are in a simple text format and include links to encourage the less savvy page administrator to grow these numbers.  Facebook is taking suggestions on improving this new feature and you can expect to see more changes to the email digests in the future.

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